I am a postdoctoral candidate at the Amsterdam School of Communication Research (ASCoR).
I am a behavioural scientist examining how we communicate about issues of societal importance (environment, health) in an increasingly digital world. I explore how diverse groups engage with these critical topics and more importantly, how this dialogue can drive meaningful awareness and action.
I apply mixed methods in my research, contributing to both a broader and more nuanced understanding of digital conversations. Whether it's analysing massive datasets or having one-on-one conversations, I’m committed to uncovering insights that bridge the gap between digital communication and human behaviour.
I am a strong advocate for open and transparent scientific practices, and believe that collaboration and access to knowledge are key to building trust and partnerships.
I have a research Master in Behavioural Science from Radboud University, Nijmegen (NL) and a Bachelor (hons.) in Psychology from Daulat Ram College, University of Delhi (India).
My research focuses on understanding how technology (internet, AI) is shaping our social world and changing the way we interact with each other and with information.
Research interests: Social media, Open science, Intersectionality, Global digital inequalities, Mixed methods, Environmental communication, One health